Keep up to date with our views, insights and news. Drawing on our team’s experience and expertise, we offer insight and commentary into current affairs and policy developments across a range of subjects. Our posts give a flavour of what we are interested in and what we can do for our clients.

Conservative Mayoral Candidates: Three horse race!

The Tories are still recovering from the bruising of their defeat at the last round of elections for Mayor of London and the London Assembly in 2016. Sadiq Khan’s victory, coupled with allegations of a negative campaign from Zac Goldsmith, has left a bitter taste....

read more

Proud to support Croydon Pridefest 2018

The London Borough of Croydon is vibrant, diverse and welcoming because of the people who live in it and we all take enormous pride in that fact. That’s why, as a Croydon-based corporate affairs consultancy employing local people, we are very proud to have sponsored...

read more

In Profile: New Housing Minister Kit Malthouse MP

Kit Malthouse MP, the recently appointed Housing Minister – replacing the new Brexit Secretary Dominic Rabb - comes with a considerable range of achievements behind him. He takes on the role after a considerable period of churn for this ministerial post, with an...

read more

Green, Pleasant and Affordable: Achievable?

Today has seen the publication of two more significant contributions to the ongoing and vociferous debate on housing policy The wide-ranging policy paper The first is an inaugural policy paper – Green, Pleasant and Affordable - from the newly formed Conservative Think...

read more

London Council Elections – A Last Minute Recap

  In early April, we published our Guide to the London Elections 2018 - in collaboration with Alex Wilson of Psephos Consulting - taking a look at background to the council elections due to be held across the capital on 3 May. In it, we made predictions of likely...

read more

What’s going on with the London Elections?

On Friday our Nudge Knowledge panel of experts navigated this political labyrinth Pollsters, pundits, politicos and politicians are focusing their attention on the election for London Borough Councils next month. Current predictions (including our own) tend to...

read more

London: Capital City and Political Battleground 2018

Roger Evans, former Deputy Mayor of London and Assembly Member, shares some thoughts on next month's council elections in London With four weeks to campaign until the London wide council elections, questions are being asked about the capital’s political future. Will...

read more

Spring Statement 2018: From ‘Spreadsheet Phil’ to Tigger?

  Early thoughts on the Chancellor’s Spring Statement Few Chancellors of the Exchequer have been known to compare themselves to the chief optimist of Winnie the Pooh, but today Philip Hammond would prefer we liken him to ‘Tigger’. This character is known for...

read more

Accreditation, Memberships & Awards


Social Media


To keep up to date with our latest insights and news, follow us using our social media channels:

Company Information


Nudge Factory
HQ: Unit 35, Centrale, Keeley Road, Croydon, CR0 1TF
London: Asra House, 1 Long Lane, London, SE1 4PG
Tel: +44 (0)20 8819 0555
Email: info@nudgefactory.co.uk


Nudge Factory is the trading name of Nudge Factory Ltd which is a Limited Company registered with Companies House in England & Wales. Registration number 07608691. We use the word partner to refer to a Director of the company, or an employee with equivalent standing and qualifications.