We are an independent corporate affairs consultancy, advising clients on navigating the political world, and communicating effectively. From local communities to Parliament and from town halls to Whitehall, our strategies win hearts and minds.

Nudge Factory’s expertise spans five practices; from practical public affairs counsel to strategic communications, and from planning support and public consultations to CSR and social value. Our commitment is to deliver you the insight, expertise and experience you need.

We pride ourselves on offering a tailored approach founded on research, developed with creative flair and delivered with impeccable attention to detail.

We are not just your consultants, we are your team.


Ethics & Standards




Charity begins at home. That’s why as well as helping our clients to design and deliver cutting-edge CSR strategies, we practice what we preach when it comes to playing our part in the communities in which we operate. In addition to supporting local causes financially, we also give our time and expertise pro-bono to help organisations improve their internal processes and build their profile and networks.

Nudge Foundation was established in 2016 by Nudge Factory as an independent, non-partisan charity to promote social inclusion for the public benefit by preventing people from becoming socially excluded, relieving the needs of those people who are socially excluded and assisting them to integrate into society. Nudge Foundation:

engages with business and government to provide independent research; provides direct support through making grants available to individuals and organisations through the distribution of its own community fund, and, acts as a management body for corporate charitable giving of third-party businesses.

Nudge Foundation is primarily supported by Nudge Factory through the donation of 2.5% of its annual declared profit and the shared use of its staff and facilities at no cost to the foundation. For more information, please visit the Nudge Foundation website.

To those who proudly protect our nation, who do so with honour, courage, and commitment, the Armed Forces Covenant is the nation’s commitment to you. It is a pledge that together we acknowledge and understand that those who serve or who have served in the armed forces, and their families, should be treated with fairness and respect in the communities, economy and society they serve with their lives.

By signing the Covenant, we commit to ‘support the Armed Forces Community… recognise the value serving personal, both regular and reservists, veterans and military families, contribute to our business and our country.’ Other promises we have made through the Covenant are to participate in and promote Armed Forces Day events, and to promote the Armed Forces Corporate Covenant and its aims more widely across the community.

We look forward to doing what we can to support our Armed Forces personnel, veterans, and their families, who live and work in Croydon and the surrounding areas.


We pride ourselves on going beyond the industry standard of ethics and work hard to ensure what we do has a lasting benefit, not just for our clients, but for wider society.

Chartered Institute of Public Relations
The company as a whole adheres to the Code of Conduct of the Chartered Institute of Public Relations, including its guidance on lobbying activity.

The Consultation Institute
As much of our work involves leading engagement programmes with local communities we are also proud members of the Consultation Institute and seek to ensure we are at the cutting edge of best practice in our field.

Register of Consultant Lobbyists
As a provider of public affairs services, Nudge Factory is registered with Office of the Registrar of  Consultant Lobbyists, as is required by law.

United Kingdom Lobbying Register
The UK Lobbying Register (UKLR) is a register of companies which are involved in lobbying. Individuals and organisations registered with UKLR are accountable to a recognised code of conduct.



Thank you for your interest for joining the Nudge Factory team. We will display any current opportunities in this section of our website. However, if you would like to send us your CV, please email us at people@nudgefactory.co.uk

Accreditation, Memberships & Awards

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Company Information

Nudge Factory
Unit 35, Centrale, Keeley Road, Croydon, CR0 1TF, UK
Tel: +44 (0)20 8819 0555
Email: info@nudgefactory.co.uk

Nudge Factory is the trading name of Nudge Factory Ltd which is a Limited Company registered with Companies House in England & Wales. Registration number 07608691. We use the word partner to refer to a Director of the company, or an employee with equivalent standing and qualifications.